The success of email marketing is all about growing your contact list. Providing valuable content to encourage recipients to stay engaged. Always link to your website in your email call to action, and encourage repeat visits to your website by sending fresh content on a regular basis.
2. Personal Email Signature
You can include a link to your homepage or a specific landing page you want to promote. If the link is to your homepage, make sure it works like a landing page.
3. Search Engine Optimization
SEO, which will improve organic search engine rankings, is a complex process which involves optimizing your website for keywords, providing authoritative content, and increasing quality links to your site. By enhancing SEO, your website will appear near the top of search results for your specified keywords.
4. Pay-Per-Click Ads
Create paid ads to appear on search engines. The most popular paid ads are through Google AdWords.
5. Social Media
Social media sites are a great way to promote your site. Provide links to your homepage or other website pages in your social media posts and bios.
6. Guest Blogs
Identify leading websites in your market niche and offer to write guest blogs for them.
If you shop at Walmart online, you might notice ads for the products you just purchased, or similar Walmart products, on other websites. That’s achieved through retargeting, they used cookies.